Portal de Cartagena
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The mayor of Cartagena, Pilar Barreiro, and the Minister of Culture, Pedro Alberto Cruz, presided this morning at the Palace Hall, a meeting of the Intermunicipal Forum of Culture in the council who participated in this field in the region and that has addressed the relationship between culture and cultural promotion in times of economic crisis.
The Minister of Culture has also been responsible for presenting a paper, symposium entitled "Sustainability of municipal cultural policies in times of crisis."
Cruz stressed that the main objective of this forum is to find meeting points to build a regional cultural policy, coordinated between local authorities and the Community.
In this sense, Cartagena is home to the Forum on a proposal from the mayor and cultural management model for the rest of the consistory.
It is not therefore to present community projects differently, but projects that can combine several municipalities, so local or regional.
As for the theme of the Forum, the Minister has indicated that sustainability, a concept traditionally linked to the environment, it is also necessary in the culture, an area that many consider it useful.
It is about knowing how the municipalities, in collaboration with the regional administration, can lead to sustainable cultural projects remain on time and not affected by the current economic crisis, said Cruz.
As an example of sustainable cultural project, Cruz has indicated that Cartagena is a project in itself, for the recovery of assets, for their commitment to the contemporary and its potential for tourism.
Marriage is a model for economic and cultural, said the director.
The economy is always creativity: no economy, no creativity and you have to be aware that the economic is essential to culture.
One of the ways is to reorient the culture for tourism.
In this regard, Pedro Alberto Cruz has indicated that in a strategic selling everything they already have, either in terms of content, or seasonal or geographical proximity, there would be a big step.
If a municipality to sell its "product" in conjunction with other "products" from other municipalities, would be more successful and more attractive offer, he said and added that the performance of a cultural activity not measured by both direct investment but as intangible assets is recovered or the economic impact is generated.
Finally, the director has offered three ingredients to overcome the crisis: imagination, alliances and strategic thinking.
Intermunicipal Forum of Culture, which involved 25 municipalities throughout the Region, was founded with the idea of being a project 'nomadic', to visit all the regional geography and is a decentralized organization.
During the day, the mayors also met some of Cartagena's tourist attractions, like the Teatro Romano.
Source: Ayuntamiento de Cartagena
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