On days 18, 19 and 20 was held in the Auditorium and Convention Center The Batel, the XXVII Congress of OPC, a meeting under the theme New stage for PCO, brought together more than 150 professionals in the sector companies organizing conferences.
Friday has been closed with the assistance of the Mayor, Pilar Barreiro, who recalled the important injection for the economy of the city is the celebration of such events, and gave as an example the data of 2014, who passed through El Batel 9,000 delegates.
To Cartagena was important that the OPC companies have chosen to hold its annual meeting.
An encounter which have been developments in the organization of events that have arisen throughout the year and analyze its performance in sessions as MICE tourism in the region of Murcia, which has involved representatives of the region in value Murcia, both in tourism and gastronomy, who have agreed to Cartagena is a young MICE tourism destination with great ambition to grow.
In addition, both Cartagena and Murcia are considered the best rated cities, receiving a score of 7.8 out of 10. Both cities offer maturity at destination due to services and infrastructure offered to business tourism.
The session MICE Tourism and OPC Spain Federation as an integrator of this industry, has spoken of the importance of associations, which can help meet potential clients.
In addition, stressed that through the association fosters innovation and is a force of promotion.
A group does not exist if not part of an association, because this brings economic, human, commercial and business reality contact advantages.
In the table on Corporate Events and OPCs What do you think ?, large laboratories claimed the professionalism of the sector and its recognition in the maximum is surround yourself with professionals to ensure a successful event.
Interestingly, stress the importance of the PSP-passion, service and indispensable to him successful event organizing agencies Perseverance.
The culmination of the first session, Nuria Rodríguez Castillo, the Gestípolis Counseling.
ushered in a workshop led by taxation Tax Agency.
On the second day of the Congress session began with the table New technological tools which discussed the technology as a new form of sponsorship for the event, where it is convenient to measure its use as both excess and defect would be detrimental to the organization of an event.
They have also developed some of the most used tools today as streaming, webcast or webinar for relay events, or new forms of connectivity that we can use as the Bidi, NFC code or Ble devices. Thanks to the technology can gather lots of information about our event that we can use to make ad hoc events to the needs of our customers.
To close this meeting, attendees enjoyed a presentation of great interest that, according to the president new this year, is an interactive presentation where participants will have the opportunity to give their opinion and raise their projects.
This session New scenarios for PCO.
Eric Mottard has highlighted the success of events like Ted or Pecha Kucha, which are short, communicative and innovative events that work, considering that in these, we must not fail to communicate content through stories and examples.
It has also highlighted formats that are kind trend cabaret, crescent, Campfire or boxing ring and the importance of using relaxation techniques before an event so that attendees can focus on the event.
THE IMPACT Econa "MICO TOURISM MEETING & EVENT
Finally, Francisco Rodríguez Quereda Partnership Forum of the Spanish Industry Meetings and Events has presented the study The Economic Impact of Tourism Meetings and Events, by the Ministry of Tourism, SEGITTUR, MICE FORUM.
A study arises from the creation of a forum consisting of AFE, MPI Spain, SITE Spain, Spain DMCs, ICCA and the Federation itself, which will be driven by the Secretary of State for Tourism, Turespaña and Segittur and will be held together with the Intur Network Do Interuniversity Network -.
The study analyzed 8 cities and will be held in three months.
SOCIAL PROGRAM
Congress has been accompanied by a broad social program that has facilitated networking among attendees of the meeting, companies, associations of OPC and stakeholders.
Attendees visited the Museum of the Roman Theatre, the Barrio del Roman Forum, the Panoramic Lift in the Castillo de la Concepción, the company museum space Licor 43 or visit the Mina Groups Vicenta.
They have also been enjoying the weather and cuisine featuring the region.
CARTAGENA, MICE DESTINATION
Spain OPC and OPC Business Association of the Region of Murcia, hosts this edition, have welcomed this meeting professionals.
A special opportunity to showcase the excellence that offers as a city Cartagena business to position it as a MICE destination city.
Cartagena has experienced in recent years major changes in its tourist infrastructure that position intended for business and incentive tourism city.
This edition has been able to show the variety of cultural, sports, entertainment, dining options that have not left indifferent to attendees and congressmen.
In addition, the first day of Congress Call held an event that initiates the Easter Cartagena declared of International Tourist Interest.
OPC SPAIN
OPC Spain was founded in 1992 by six associations.
At present, consists of 13 companies OPC Autonomous Associations: Andalucía, Aragón, Castilla La Mancha, Castilla-León, Catalonia, Valencia, Basque Country, Galicia, La Rioja, Madrid and Center, Murcia, Navarra and Cantabria.
And has 105 member companies and 201 full partner companies.
Source: Ayuntamiento de Cartagena