Portal de Cartagena
www.portaldecartagena.com
The spokesman for the municipal government, José Cabezas, unveiled after the local governing board held this morning, the agreement to be signed by the City of Cartagena and Renfe to establish a framework for joint collaboration aimed at promoting tourism in the city, marking the final objective of increasing tourists arriving by train.
Thus, through this agreement, Renfe is committed to disseminating promotional packages in all centers stations Atocha Madrid, Valencia J.
Sorolla, Albacete and Alicante, as well as to issue a promo v ideo of Cartagena in the channel of Madrid-Valencia AVE train, with a maximum duration of 3 minutes for 15 days, to be determined by both parties.
In addition, a link to the municipal website will be inserted in the promotions section of the website of Renfe www.renfe.es
For its part, the City is committed to disseminating promotional packages through the web and social networks municipal by tourist operators and intermediaries, and in some cases, advertising media.
He also inserted the link on the municipal website Renfe.
Another point of this agreement relates to the promotional activities so that both entities will drive the design of packages, to market through a wholesale tour operator.
This includes an offer addressed to the Madrid market, a package of Roundtrip ticket with 40 percent reduction in tariff on trains of low demand, package may be supplemented with hotel nights.
Finally, both parties will collaborate in organizing familiarization trips, known as Fam Trip, c on travel agents and media.
For these trips, Renfe provide up to 5 Fam Trip, a maximum of 20 people each, for the Madrid-Cartagena-Madrid, with a reduction of 50 percent, while the City will provide accommodation of such persons themselves any additional service that may be of interest for promotion.
Source: Ayuntamiento de Cartagena
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