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Renfe and the city of Cartagena promote the use of the train to visit the city of Murcia (31/01/2013)

The company will collaborate in organizing promotional tours with travel agents

Renfe and the City of Cartagena have signed an agreement to promote the use of rail transport.

The agreement signed today by the President of Renfe, Julio Gómez-Pomar and the Mayor of Cartagena, Pilar Barreiro aims to promote, on the one hand, the visit to the city of Cartagena as a tourist destination and second, to encourage and promote use of long-distance trains at the time of travel to the city of Murcia.

Renfe issue a promotional video on the channel Cartagena trains High Speed ​​Madrid - Castilla La Mancha - Valencia.

In addition, the company will provide transport tickets for trains to and from the city of Cartagena in order to be used in promotional activities of the city.

Also undertakes Renfe, in order to promote the tourist destination of Cartagena, to bring its infrastructure and staff to disclosure in Cartagena Tourism Service Centers and Chambers Ave Club - Long Distance.

Both entities disseminate this agreement in different areas: as relationship marketing to customers, websites, magazines media, etc..

This agreement aims to enhance and promote the cultural and tourist city of Cartagena offers and encourage the use of trains to and from the city of Murcia.

Source: Renfe

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UNE-EN ISO 9001:2000 - ER-0131/2006 Región de Murcia
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