Portal de Cartagena
www.portaldecartagena.com
Ecovidrio, a non-profit entity in charge of managing the recycling of glass containers in Spain, and the City of Cartagena launch a new Street Marketing action during the celebrations of Carthaginians and Romans.
The city of Cartagena has one more reason to take pride in this 2017, when the 28th edition of Carthaginians and Romans, its most epic festival and the first in which it may show the distinction as a Festival of International Tourist Interest.
And for 10 days, the igloos of Ecovidrio will be integrated in the ambience of the city and will be part of this historic edition under the motto 'Recicla y Vencerás', the 'Empire of the Glass' campaign.
From September 15 to 24, Cartagena residents will be able to enjoy this exclusive installation in the main locations of the festive tour of the port city: Campamento Festero, Port of Cartagena, Plaza José María Artes - next to the Palace Hall and Alameda de San Antón.
In addition, campaign participants who deposit glass in each of the personalized iglús, the promoters will give them commemorative plates, as a souvenir of this special edition.
But they will also be able to participate, until September 30, in the drawing of a historic cruise that decide to support one of the two sides - Cartagena and Romans - through superrecicladores.com, the digital platform of Ecovidrio,
Ecovidrio and the City Council of Cartagena thank neighbors and visitors for their participation in this initiative, since the simple gesture of recycling glass containers, not only translates into environmental benefits for the municipality, but is a great support for the Carthaginians and Romans continue to act as a tourist attraction, through which visitors can go back to the historical origin of the city.
As a reinforcement of this special action of collecting glass containers, a punctual service will be carried out to collect glass from door to door to the hotel premises of the city center, on the occasion of these holidays.
RECYCLING OF THE GLASS IN CARTAGENA
This campaign will continue to raise the kilograms of glass packaging waste deposited in Cartagena containers.
The collection of glass of this campaign will be added to the balance of the latest collection data of the locality that indicate that a total of 2,796,540 kilograms of glass containers have been recycled in 2016, which means that each neighbor recycled an average of 13 kilograms of this material.
With respect to the containerization rate, Cartagena has an average of 215 inhabitants per container, with a total of 998 iglús for the waste glass containers installed in the town.
Ecovidrio is the non-profit entity responsible for the management of the recycling of glass packaging waste in Spain since 1998. The company is in charge of managing the recycling chain in its entirety: awareness-raising, selective collection, transport and treatment initiatives of glass packaging waste and its subsequent commercialization.
Ecovidrio provides a public and universal service for the citizen and makes available to companies that pack their glass products an efficient and efficient management model, both from an environmental and economic perspective.
At present, a total of 8,000 packaging companies make possible, through their contribution, the recycling system.
The sectors integrated in Ecovidrio represent more than 3% of Spanish GDP and trade 99% of glass containers.
Source: Ayuntamiento de Cartagena
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