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Cartagena launches a new project for the integration in its beaches (01/03/2017)

The Local Development and Employment Agency (ADLE) and the APICES association are training association technicians to provide care courses for people with mental illness and their families in summer recreation areas and businesses.

An initiative that is part of the European project 'Friendly Beach', presented this morning at a press conference by the Deputy Mayor, Ana Belén Castejón, the director of APICES, Pepa Hernández, and the Doctor of the Don Calabria Institute, Giulio Fanton.

With the implementation of this project, a double objective is sought: to ensure that people with mental illness and their families normally enjoy their vacations on the beach;

And to increase and improve the quality and the tourist and leisure offer, as explained Castejón.

Full integration includes the right to leisure, and this is an aspect that is often forgotten despite being a fundamental element for the development of personality, which the rulers must take into account, he wanted to emphasize.

The actions related to Friedly Beach began in July 2016 and will last until June 2018. A total of 24 months in which will be carried out different initiatives that include the training to technicians, so that they in turn train the public personnel And private that develops its activity in relation to the tourist sector.

This is intended to normalize care for people with mental illness.

Through simple measures of direct action and good practices, taking into account the needs of these people and their families, seeks to facilitate their summer break and the response of the staff who work with them.

The initiative also intends that there is an economic return for the tourism sector with the offer of innovative services that will appeal to families with this need, so as to create new market niches and improve the tourist offer Cartagena coast.

The director of APICES wanted to detail at the beginning of her speech some data from the World Health Organization, such as that 25% of the world population suffers some kind of mental disorder throughout their life or that 400 million people have Mental illness in the world, which give an idea of ​​the necessity of this program.

Hernandez has stated that the idea of ​​these initiatives is not to arouse the compassion of people, but to promote equality through information and the transmission of knowledge.

Friendly Beach has been operating for four years in Italy, where the initiative was born.

An association of parents of Italian autistic children started working with hotels and resorts in the tourist region of Rimini to facilitate attention to the problems that they usually had during their summer break.

Giulio Fenton explained that the success of the project is in the simplicity of the measures that guarantee the success of the same.

Through the casuistry, which families and the same staff receive training, they teach as much as to act in concrete situations, as what attitude should be adopted with these people to facilitate their stay.

The Friendly Beach project emerged as part of the 'Support for competitive and sustainable growth in the tourism sector' program of the European Commission's Small and Medium Enterprise Executive Agency.

APICES and ADLE are the only partners in the program in Spain of a total of ten European partners working in Italy, Croatia and the United Kingdom.

Source: Ayuntamiento de Cartagena

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