The mayor of Cartagena, Jose Lopez, signed today, Monday 29 February, an agreement with the president of Estrella de Levante, Patricio Valverde, on the brewery will work for three years, with 50,000 euros a year, in various acts related to culture in the city
The Sea of Music and the International Film Festival of Cartagena (FICC) are two of the main events of the cultural program of the City Council will benefit from the agreement signed today, Monday 29 February, the mayor of the city, Jose Lopez and the CEO of the company Estrella Levante, Patricio Valverde, where the beer will be the main sponsor. Cartagena Taste and Museum Night will also feature the participation of the brewer in your organization.
The figure that collaborate beer company will be 150 thousand euros, 50 thousand a year, to be distributed from this year until 2018 and the council will have this sum to sponsor cultural events to consider.
In subsequent meetings between the director of the company and the mayor of Cartagena the departments present more activities and will continue to explore collaboration on them. Valverde has shown a special interest in being present such a significant celebration for the city as the Carthaginians and Romans .
Jose Lopez expressed his satisfaction with the agreement reached with the beer company and has defined it as the first step as expected to expand to other areas, such as the patrociniodepotivo.
As mayor of Cartagena, Lopez said hugging a regional brewery that has well invest and sponsor events in the city.
Thus, according to Lopez, they go hand in hand cultural promotion and the promotion of local products.
Finally, the desire expressed by the mayor of Cartagena is that Estrella de Levante is the beer of all inhabitants of the region.
Meanwhile, Valverde has defined this collaboration as an important milestone as it represents a partnership between cities and products of the region. The brewing company based in Espinardo cooperate in cultural events in the city of Cartagena, thus reinvest brand benefits in socio-cultural activities.
The CEO of Estrella Levante explained that his company covers the area of southeastern Spanish and mainly the coast and its product, beer, is linked to tourism. Therefore, according to Valverde, in an area where growing tourism and where enjoys an average temperature of 19 degrees throughout the year must try to seasonally adjusted tourism.
Finally, Valverde has introduced a new beer under the name of Punta del Este, you can already be found in catering establishments.
Source: Ayuntamiento de Cartagena