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BBVA inaugurates a new and innovative Customer Banking Center in Cartagena (08/10/2019)

It has a space of 1200 m2 on two floors and has the most innovative technological facilities.

It is the second center of these characteristics that BBVA implements in the Region of Murcia

David Conde, director of the Eastern Territorial of BBVA, inaugurated this afternoon the center, which has been assisted by Manuel Padín Sitcha, second deputy mayor representing the town hall and representatives of the Polytechnic University of Cartagena, of the University of Murcia and the military arsenal among other authorities.

BBVA advances in its customer relationship model, in order to anticipate its needs and evolves towards an office model that supports its transformation process

BBVA has inaugurated this afternoon in Cartagena a renovated Customer Banking Center (CBC), an innovative space, located in Calle Mayor 27-29 in Cartagena.

The event was attended by David Conde, director of the Eastern Territorial of BBVA, who has been accompanied by Manuel Padín Sitcha, second deputy mayor representing the town hall and representatives of the Polytechnic University of Cartagena, the University of Murcia and of the military arsenal among other authorities.

BBVA advances in its customer relationship model, betting on centers with multichannel service managers (face-to-face, digital and remote or telephone).

This breakthrough goes beyond reforms in physical spaces, BBVA's differential is that, creating new spaces, it offers an integral service to the client.

In this way, you can approach the entity digitally, remotely or in person, without giving up human and specialized treatment when you need it.

A team formed by personal, remote managers, private bankers and SME managers, equipped with the most innovative technologies, will offer customers a personalized, agile service adapted to their needs

The new BBVA Customer Banking Center in Cartagena, equipped with the latest technological innovations, integrates the digital, remote and human treatment in a natural way.

Clients are taken care of when, how and where they wish at any time, so that if they wish to go to the office to make their cash management, they can do so using the digital cashier's turn and, if they want to be attended by their manager , they can do it by appointment, which allows customers to save time and have a quality experience.

These are spaces with specialized managers, who work in open, transparent and technological environments, forms of work already implemented at BBVA headquarters.

Now, the bank goes one step further and takes this methodology to its relationship with customers, with a new distribution model whose differential feature is that the customer can interact with their manager, with a unique experience, use the channel you use.

One of the important changes, in the design of the space, is the creation of an independent area and not accessible to the client where both the BBVA Contigo (remote) team and the Private Banking, Personal Banking and SMEs team are working and sharing space.

This way of working is valued very positively by the employee, encourages collaborative work and allows the client to provide a high quality service, since all the channels and perspectives of his profile are combined.

Digital managers, remote and face-to-face, at the service of the customer

The new Customer Banking Center of Cartagena will be located in the heart of the city (Calle Mayor) and will serve the entire city.

La Unión and La Manga.

It will have an area of ​​1,200 square meters on two floors, will have a new image and the most innovative technological facilities.

As for the equipment, it will have four state-of-the-art ATMs to carry out all daily banking activities, both income and cash withdrawals, as operations on receipts, transfers, mobile recharges or inquiries.

It will also have nine meeting rooms for personal management with clients, two informal rooms for those procedures that require less privacy and a welcome manager so that the client feels accompanied since entering the office.

From the conception of the project, BBVA implemented different sustainability strategies in its design and construction to generate a positive impact on the environment.

They are spaces with energy efficiency systems, without files or bins in order to move towards paperless spaces and with a selective collection of waste.

BBVA's commitment to Cartagena

Cartagena constitutes an urban nucleus with a large group of clients, which requires a high degree of specialization.

In addition, almost 60% of total clients relate to the bank digitally.

The launch of this new center reinforces BBVA's commitment to this Region, with a great business fabric and high growth potential.

Source: Agencias

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