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Help local entrepreneurs start their business.

That is the goal of the Entrepreneur Generation program being developed by the Local Development and Employment Agency (ADLE) and in which eleven entrepreneurs from Cartagena are participating.

The program includes a mixed itinerary of training and advice in business management, which allows entrepreneurs to obtain the skills and knowledge necessary to develop their business ideas.

Specifically, the entrepreneurs are conducting workshops on entrepreneurial skills, digital marketing and the Canvas model, as well as an economic and financial workshop.

The training workshops, which are being developed in the premises of the Business Incubator for Women next to the Mandarache Center, will be completed in the coming weeks with individualized tutorials in which the entrepreneurs will receive practical advice and advice from the technicians of the Business Department. of the ADLE.

As a complement to this program, free training courses will be offered to entrepreneurs and local businesses.

The first workshop will focus on Digital Transformation and will take place on Thursday, November 29, from 9:30 a.m. to 2:00 p.m.

No prior registration is necessary and those interested should go to the Business Incubator for Women, located in the Severo Ochoa square, next to the Mandarache center.

This workshop will teach entrepreneurs the basic concepts of digital identity and online reputation, issues related to cybersecurity, digital business models and ways to improve productivity in the cloud.

This training pill will have a second part on December 4, also from 9:30 a.m. to 2:00 p.m., and it will address the elements to consider if you want to open an online store, generating content for disseminate on the Internet, advertising tools on social networks and an introduction to web analytics.

This first edition of Entrepreneurial Generation also includes a training pill on Time Management, which will be held on December 12, from 9:30 a.m. to 2:00 p.m. in the Business Incubator for Women.

This workshop is also open to entrepreneurs and small entrepreneurs and freelancers who want to learn what are the tools to improve their work productivity.

Source: Ayuntamiento de Cartagena