Portal de Cartagena
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- "Our proposals arise from the meetings held with the commercial collectives throughout the legislature, and after a comparative analysis of the trade plans of other cities such as Bilbao, Cáceres, San Sebastián, Zaragoza, Valencia or La Rioja," What we're never going to do is present 10 proposals copied literally from a municipality, from the 2012 Palencia trade plan, as the PSOE has done, "recalls Manuel Padín.
The Municipal Citizens Group in Cartagena has already submitted, in a timely manner, a battery with 26 proposals for the Small Business Promotion Plan.
The City Council granted only ten days to municipal and collective groups to present allegations and initiatives and the delivery deadline was closed yesterday.
Cs claims to have made this battery of proposals by virtue of the meetings held with the commercial collectives throughout the legislature, and after a comparative analysis of the trade plans of other cities such as Bilbao, Cáceres, San Sebastián, Zaragoza, Valencia or La Rioja, "what we're never going to do is present 10 proposals copied literally from the 2012 Palencia trade plan, as the PSOE has done," recalls Manuel Padín.
Among the proposals, highlights the need to perform an analysis of the current situation of trade in Cartagena, including a study of commercial spaces that distinguish areas of high commercial density that need a boost, "if we do not know where we are and what we need, we will not know where to go and how to do it, it is about planning the desirable territorial balance of the commercial distribution in the municipality and identifying the so-called "commercial gaps" to act with determination before the closure of many businesses in the same urban area ", says Padín.
For orange training, commercial planning can not be analyzed in isolation and must be combined with a rational organization of the leisure offer, rest areas or access facilities.
Cs understands that it is also important to add permanent and updated indicators on shopping trends and habits among cruise passengers, international, national and regional tourists, and Cartagena residents.
The orange training has also proposed the updating and development of some ordinances that are not contemplated in the draft of the trade plan, such as the one that regulates the public ornamentation that does not exist in Cartagena, the one of 1994 signs or the one of outdoor advertising that is of 1988 and only regulates the signage.
One of the most notable absences of the draft is, in the opinion of the spokesman of Cs Cartagena, the lack of a firm commitment to promote the external and internal promotion of trade, "in this sense, we propose the development of a strategy that, together with the Port Authority and Port of Cultures, impel with strength and continuity the image of our commercial offer ".
"The relations between the institutions must be fluid and direct, in order to determine joint actions that promote the retail trade of Cartagena, for this reason we propose that the Port Authority be invited to the meetings of the Trade Council, in order to design, together to the City Council and collectives of the sector, a strategy of commercial attraction for, for example, the thousands of cruise passengers who visit us every year, "Padín suggests.
On the other hand, Cs considers it imperative to promote, increase and improve the insertions and communication campaigns in the media, (traditional and digital), aimed at a national, international and regional target.
Regarding interior promotion, Manuel Padín recalled some plenary agreements promoted by his Group, which have also been included among the proposals for the commercial plan, such as the recovery of the Cartagena Book Fair, the Week of Small Commerce, the preparation of the candidacy of Cartagena as the Spanish Capital of Gastronomy, the shock plan for the recovery of the Gisbert Market, or the project to guarantee the generational replacement of our traditional stores.
Other Cs agreements that directly affect the health of small businesses in Cartagena, recalls Manuel Padín, are the shadow plan in public spaces, the increase in public sources of drinking water, the installation of public urinals, the installation of wifi zones free and solar chargers, the review and optimization of collective transport services, the urban art in free spaces, the rationalization and schedule of the garbage container system, the improvement of accessibility ... "Make no mistake, we can make all the plans we want, but if we do not have an attractive, safe, friendly, clean, and connected city, the small business will remain stagnant under minimum levels, "warns Manuel Padín.
Other of the most outstanding proposals of the orange training is the creation of a true digital platform and applications for mobile to give visibility to small businesses, "in this portal should be included all the relevant information of our shops and for our stores (news of interest on trade, advice aids, maps with geolocation, list of businesses broken down by sectors with search engine ...) and a database with a census of empty premises so that potential entrepreneurs can easily consult these business opportunities ", explains Manuel Padín.
Regarding training, Citizens understands that in addition to professional advice and the implementation of new technologies in shops it would be useful to provide municipal technicians with tools and spaces to receive up-to-date and specialized information on matters that affect or directly or indirectly affect the small business;
regulations, subsidies, updated management models, promotion mechanisms, application procedures for regional, state and European aid, or new financing channels.
"From our perspective, it is about boosting commercial intelligence, improving communication channels between merchants and the City Council, as has been done in other municipalities such as Navarra, through the periodic exchange of information (monthly bulletins with news of interest, good practices , updated legislation and regulations, holding explanatory days), and everything channeled through the Local Council of Commerce ", explained Manuel Padín.
Source: Ciudadanos Cartagena
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